{"id":2468,"date":"2021-07-27T15:04:39","date_gmt":"2021-07-27T15:04:39","guid":{"rendered":"https:\/\/byinsa.com\/portfolio\/business-punk-category-fail\/"},"modified":"2024-11-21T14:58:45","modified_gmt":"2024-11-21T14:58:45","slug":"business-punk-category-fail","status":"publish","type":"portfolio","link":"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/","title":{"rendered":"Concept &#038; Realisation: Business Punk Category &#8211; FAIL"},"content":{"rendered":"<p>Conception, pitch and realisation of a new magazine category in the Business Punk &#8220;Briefing&#8221; section (from 21.01.). My idea behind Business Punk &#8220;Fails&#8221; was not only to tell successful business stories, but also to take a look at previous stumbling blocks of founders, makers and creatives to normalise failure with a wink. Each story comes with a lesson, so that others can learn from it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conception, pitch and implementation of a new magazine category in the Business Punk &#8220;Briefing&#8221; section (from 01\/20). The idea of Business Punk &#8220;Fails&#8221; is not only to tell successful business stories, but also to take a look at the previous stumbling blocks in order to normalize the topic of failure. <\/p>\n","protected":false},"author":2,"featured_media":2341,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"portfolio_category":[124],"class_list":["post-2468","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-portrait"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Concept &amp; Realisation: Business Punk Category - FAIL - byinsa.com | Portfolio from Insa Schniedermeier<\/title>\n<meta name=\"description\" content=\"My idea behind the Business Punk series &quot;Fails&quot; was not only to tell successful business stories, but also to take a look at previous stumbling blocks of founders, makers and creatives.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Concept &amp; Realisation: Business Punk Category - FAIL - byinsa.com | Portfolio from Insa Schniedermeier\" \/>\n<meta property=\"og:description\" content=\"My idea behind the Business Punk series &quot;Fails&quot; was not only to tell successful business stories, but also to take a look at previous stumbling blocks of founders, makers and creatives.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/\" \/>\n<meta property=\"og:site_name\" content=\"byinsa.com | Portfolio from Insa Schniedermeier\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-21T14:58:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/byinsa.com\/wp-content\/uploads\/2021\/07\/Business_Punk_3-2021_Seite_20-page-001.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1252\" \/>\n\t<meta property=\"og:image:height\" content=\"1624\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/\",\"url\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/\",\"name\":\"Concept & Realisation: Business Punk Category - FAIL - byinsa.com | Portfolio from Insa Schniedermeier\",\"isPartOf\":{\"@id\":\"https:\/\/byinsa.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/byinsa.com\/wp-content\/uploads\/2021\/07\/Business_Punk_3-2021_Seite_20-page-001.jpg\",\"datePublished\":\"2021-07-27T15:04:39+00:00\",\"dateModified\":\"2024-11-21T14:58:45+00:00\",\"description\":\"My idea behind the Business Punk series \\\"Fails\\\" was not only to tell successful business stories, but also to take a look at previous stumbling blocks of founders, makers and creatives.\",\"breadcrumb\":{\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/#primaryimage\",\"url\":\"https:\/\/byinsa.com\/wp-content\/uploads\/2021\/07\/Business_Punk_3-2021_Seite_20-page-001.jpg\",\"contentUrl\":\"https:\/\/byinsa.com\/wp-content\/uploads\/2021\/07\/Business_Punk_3-2021_Seite_20-page-001.jpg\",\"width\":1252,\"height\":1624,\"caption\":\"Business Punk \u201eFail\u201c 03\/21\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/byinsa.com\/en\/portfolio\/business-punk-category-fail\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/byinsa.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Concept &#038; 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